Social media is abuzz with TikTok’s explosive growth. And that’s why understanding TikTok analytics so important. Track the right metrics, and you’ll be able to
Category: Social Media
How to Schedule Instagram Stories: A Step-by-Step Guide
*Note: Hootsuite users will be able to schedule Instagram Stories starting in summer 2020. This article explains how to use the scheduling tool when it’s
How to Manage Multiple Social Media Accounts for Business (or Clients)
Having to manage multiple social networks using different apps is time-consuming and inefficient. The amount of time you spend opening and closing tabs adds up
LinkedIn Elevate is Shutting Down. Here’s What You Need to Know.
As you may possibly have read, modifications are coming to LinkedIn’s Elevate this yr. LinkedIn has declared it is integrating Elevate into Pages, and that
Social Media Security Tips and Tools to Mitigate Risks
With the increased use of social tools for business communications, social media security is more important than ever. While the benefits of social are clear,
Instagram Automation Tools, Software, and Tips to Do It Right
At some point, many busy social media marketers may be tempted to try an Instagram automation tool. This can be a tricky. Much of the
How to Use Instagram Stories to Build Your Audience
How do you know when you’re using Instagram Stories like a professional? The short answer is: you’ll see it in your analytics. For the long
43 Social Media Advertising Stats that Matter to Marketers in 2020
Trying to decide where to concentrate your social ad spend in 2020? We’ve collected the most recent social media advertising statistics—platform by precious platform—to get
Tips and Tools for Effective Team Work
Are you part of a remote social media management team? Are you new to working from home? Or are you looking for ways to help
11 of the Best Social Media Analytics Tools (Free and Paid)
Like all business strategies, social media requires reporting and analytics to determine how well it’s working. Social media analytics is about gathering data from your